
Through strategic and creative services, we elevate your creative potential. Our commitment is to deliver exceptional results through work that truly makes a difference.
OUR CAPABILITIES
-
Discovery & Research
Brand Strategy & Architecture
Campaign Strategy
Content Strategy
Marketing Strategy
Digital Strategy
-
Logo & ID Systems
Brand Tone of Voice Messaging
Print & Digital Collateral Environmental Design
Brand Guidelines
-
Messaging
Conceptualisation
Development and Refinement
Production
Deployment
-
Design
Illustration
Animation
Photography
Film
Motion Graphics
Post Production & VFX
CASE STUDIES
twofour54 Studios
Destination Imagination
-
twofour54 Abu Dhabi has been actively involved in attracting Hollywood and Bollywood film productions to the region. Abu Dhabi, with the support of twofour54, has become a significant destination for international film productions.
Inspired by their vision to become a leading destination for filmmakers around the world, they have began the the construction of twofour54 studios; a facility that is made for Hollywood.
They are a destination where filmmakers create cinematic experiences that transport audiences to new worlds. They are the epicentre of storytelling, a new destination in filmmaking. Destination, imagination.The challenge was to build a film production studio brand that resonates with international filmmakers and production companies, that enables them to trust twofour54 of facilitating large scale film productions in a new state-of-the-art facility in a region where the film industry is still developing.
Team
Adam Fothergill
Joshua Arnold
Jolianne Ray
Samreen Khimani
Chris Atkins
Joe Dickinson
Deliverables
Brand Strategy
Positioning
Architecture & Naming
Identity Design
Brand Guidelines
Brand Film
To fully understand your ambition, we immerse ourselves in your vision. We let the idea of what could be, inspire us to create. It propels every aspect of our process.
OUR PROCESS
-
Initial conversations to understand your ambition, set goals, and establish a shared vision.
-
Deep dive into the background and context, gathering insights to help set the directive for our shared creative ambition.
Discover
-
Co-create a focused strategy and craft compelling messages and the creative brief.
Define
-
Create up to three creative concepts that contain visual references, messaging structures, and design directions.
-
Fine-tuning and perfecting the design / creative concepts to ensure each response amplifies your ambition.
Develop
-
Create lasting impact and engagement through the seamless implementation and final delivery of remarkable creative.
Deliver
OUR TEAM
We are home.
Adam Fothergill
Founding Partner & CEO
Dedicated to nurturing ambition, Adam founded Home to bridge client visions with creative opportunities. He leads a talented team focused on branding, strategic, creative and sustainability communications, ensuring every project not only makes an impact but also connects with its audience. Proud to call Abu Dhabi home, Adam’s connection to the region is as strong as his commitment to excellence.
Joshua Arnold
Director of Brand & Creative
With an innate passion for branding, strategy, and communication, Josh has been the driving force behind some of the Middle East's most iconic brands. With over 15 years in the region, he blends his deep understanding of local nuances with global trends, crafting brand stories that are authentic, relevant, and deeply meaningful.
Sam Middleton
Lead Copywriter
Before she even knew the difference between write and wrung, Sam had an affinity for words and their power to resonate with readers. With over 16 years dedicated to the art of copywriting, she still believes that the human experience should always be the foundation of a writer’s expression… and that you should avoid exclamation marks at all costs.